C4R is an international consulting agency in the field of development and implementation of innovative solutions for retail, C4R will act as a bronze partner on the Xcelerate Symphony Retail Forum 2019, which will be held on September 17-18 in Paris (France).

“The event is organized by C4R partner and one of the leading developers of IT solutions for the retail market - Symphony Retail AI. “Xcelerate is an inspiring space where trends for future global retail are formed,” says CEO of C4R Pavel Shcherbakov, Acting as a bronze partner of the event, we provide our support for the development of the market. We help the participants of the Forum to explore new opportunities and to improve automated systems in retail. Many companies, as C4R, use Symphony IT solutions in their work, and we are glad that we can influence for the improvement of retail quality in the world. ”

At the C4R booth, the management of the company will meet with potential partners. C4R on the host side also invited its customers from the Former Soviet Countries to Xcelerate and prepared a special training program for them.

This year, the event will bring together more than 300 developers and vendors of solutions for supermarket chains. The format of the event is very interesting because of the main speaker -Herbert Nitch, the current world champion in the free diving. At Xcelerate, Herbert will share his experience of motivation and principles of success independently of circumstances and environment. Such an inspiring and non-profile presentation for the retail forum will be replaced by other reports, including C4R clients. CEO Samberi Lev Volkov will talk about the development of category management (Driving category management transformation), also Arthur Topolyan and Jacob Fishman from Magnum Cash & Carry will inform about modern consumer needs and global trends.